Lori Senecal is an exceptional advertising and marketing expert. She strives in using modern technology to make a difference in the marketing industry today. She looks at success in making money when her clients are also able to reap from their marketing investment. In her terms, her income is only as good as that of her clients. Therefore, she always puts performance and perseverance as key traits when developing advertising campaigns. These two factors have ensured that she has provided the best advertising campaigns in the innovative marketing world.
Lori Senecal bases her abilities to her coaching days, where she learned that excellence and planning for success was non-negotiable. With this in mind, she was able to carry out her plans with passion and high standards. She has worked on her discipline to always work towards set goals and be consistent in the process. This process has, in turn, trained her to be communicative with her team in a bid to build a cooperative and collaborative platform in all her advertising campaigns. The first time Lori realized that she could lead was when she was coaching her gymnastics team in high school. This position was an eye opener for her, because it helped her see beyond her ability to participate in the game. Check out cpbgroup to see more.
According to PR Newswire, having graduated from McGill University with her first degree, Lori joined McCann Erickson’s team. She later on became the president of the team in New York before working for other major brands, including Coca-Cola and Xbox. Her unique talent, creative style and relentless passion have enabled her to focus on challenges and solve them. Besides these companies, she has also had a chance to work on advertising companies for American Express, Vanguard, BMW, Boar’s Head, Victoria Secret Pink and HomeGoods. Lori is fluent in English and French. You can visit advertisingweek for more.
Lori has a robust personality that works well in developing innovative advertising solutions. Her idea of solving business challenges has always been based on realizing technological solutions for these challenges. She is currently the global CEO of Bogusky and Crispin Porter. Lori has always kept herself away from her comfort zone to ensure she remains updated with current trends.